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Questions to Ask Before Broadcasting Live Events

Posted on July 11th, 2017 by Lisa Hagin

The “Should I?,” “How I?” and “Where I?” About Broadcasting Live Events By Greg Jennings, VP Transportables & Production Services, Encompass Digital Media Just because you have an event coming up does not necessarily mean it needs to be live. A lot goes into planning a live event broadcast. To ensure your live event broadcasts successfully, there are key questions to ask. Let’s start out with the most basic, yet very important. Does your event NEED to be live?...

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Posted in: Live Events Technology TV and Video

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Managed Services Benefits – Create Killer Content and Monetize

Posted on July 6th, 2017 by Lisa Hagin

In market uncertainty, focus on what’s core to your business By Marco Tinnirello, Managing Director, EMEA We’re in unchartered waters. The only known is that there are many unknowns. The TV market is having its Napster moment, while broadcasters and content owners across the globe face a similar challenge. Traditional linear TV revenues are down. The previously rock-solid, ad-supported and pay-TV models are failing to deliver the expected returns, which is testing some of our channel economics. And, added to...

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Posted in: OTT Technology TV and Video

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Hurricane Season Wreaks Havoc on Valuable Content. Are You Prepared?

Posted on June 14th, 2017 by Lisa Hagin

Hurricanes (and other natural disasters) can wreak havoc on valuable content if you aren’t properly prepared. Do you have a reliable contingency plan in place to safeguard your assets – ad revenue, signal continuity, carriage? There is much to be considered when choosing a service provider to manage your disaster recovery needs. What type of protection do you need? Playout? Transmission? Content?  Encompass is uniquely positioned to provide backup services from any of its geographically diverse facilities located throughout...

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Posted in: Disaster Recovery Technology TV and Video

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Aggressive Experimentation: Key To Finding The Right Distribution Channels, Technology

Posted on April 27th, 2017 by Lisa Hagin

by AdExchanger // Monday, April 24th, 2017 – 12:04 am“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is written by Chris Walters, CEO at Encompass Digital Media.     While in the past, media and entertainment providers had only a few channels to deliver content to consumers, today content can be consumed virtually anywhere, anytime and on any screen. Traditional TV still captures most of all viewing, but the...

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Posted in: Technology TV and Video